Business and pleasure in a unique location
The Vaalimaa area will be a bridge between the EU and Russia, a trading junction between Finland and Russia and an engine of local development spearheaded by a shopping centre and an outlet village.
A 230,000 m2 shopping, service and adventure tourism area is being built in Vaalimaa in the immediate vicinity of Finland’s busiest border crossing. The flagships of the area are the Vaalimaa Shopping Centre and Zsar Outlet Village. The unique area combines different kinds of shopping and activities, making all who cross the border in Vaalimaa its potential customers.
In 2015, approximately 3 million Russians crossed the border over to southeast Finland, 900 000 of which through the Vaalimaa border crossing. The number of tourists in the area is expected to grow steadily by 2020.
Vaalimaa offers the best way to reach the 7 million inhabitants of the Saint Petersburg metropolitan area, and the whole Russian market. European law, Russian market.
STAGES OF THE DEVELOPMENT
Already in development
STAGE 1 > 2016
Luxury Outlet with more than 60 stores featuring mainly Italian fashion brands, 150- room Best Western hotel, wellness center, restaurants and lounge bars.
Estimated development schedule
STAGE 2 > 2017
Finland’s first outlet village on the Russian border, Zsar Outlet Village, including approximately 130 stores.
STAGE 3 > 2018
Vaalimaa Shopping Centre with specialized shops and boutiques.
STAGE 4 > 2019
Retail and leisure park.
REASONS TO INVEST IN FINLAND
- Leading in R & D
- Impressive universities and research centres
- Top of the world in education
- Native Russian-speaking work force available
- Bridge between East and West
- High-performing stock market
- Uses the Euro
CATCHMENT AREA OF MILLIONS AND GROWING
To Russian shopping tourists, Vaalimaa is the closest tourist attraction with tax-free benefis and an opportunity to purchase international premium brands. The number of tourists is estimated to grow steadily by 2020. A vast number of visitors to Kotka area come from Saint Petersburg area.
SOUTHEAST FINLAND – The coast of good winds
If your investment is going to rely on hotel, restaurant and/or holiday business, Kotka-Hamina region has already well established concept and program for consumer marketing - Southeast135° is at your service. More about program at www.southeast135.fi
LOCATION, LOCATION AND LOCATION
Vaalimaa area is located in the immediate vicinity of Finland’s most important border crossing between Helsinki and Saint Petersburg, within 1,5 hour’s drive from an international airport and along the E18 motorway
62 km from Lappeenranta, Finland and 180 km from Helsinki-Vantaa, Finland
the nearby ports of Kotka and Hamina are served from more than 80 locations worldwide
the E18 Helsinki to St. Petersburg freeway passes through Vaalimaa
2 hours from St. Petersburg via Vainikkala